Our Rookie of the Year, Barry McKean, decided to door knock an enclave of nine homes called ‘Lakemba Mews’ after a client had recently said ‘they wouldn’t mind buying there’.
He patiently endured hours of chatting and cups of tea with the elderly owners of all nine homes. It was all worthwhile when he finally got a listing out of the nine properties he visited, which he promptly sold.
The campaign and open homes were such a success that he was left with another 20 buyers who were looking for a similar property. So he re-visited ‘Lakemba Mews’ to prospect for another listing, to which he was successful, and again promptly listed and sold.
Barry is now in the process of hunting out similar properties for the large database of buyers he has assembled as a result of his first door knocking visit to ‘Lakemba Mews’.
Two listings and sales, plus an excellent qualified database of buyers was the result of a straightforward day’s door knocking – which just shows that listening carefully to your clients and getting back to basics is usually guaranteed to get you results.