Tuesday, October 6, 2009

Homes Sell Themselves



Every day I hear from vendors that homes sell themselves. You walk through the front door get the warm fuzzy feeling tingling up your spline and you just know this is the one.

And yes it does happen from time to time like this but believe me its not that straight forward. The home may have sold itself but it hasn't yet achieve that premium price yet.

A professional agent will thrive in this arena, with a prospective purchaser buying on emotion rather their head. So now its not just about making the sale but about how much of a premium can be achieved exceeding a vendors expectation.

However there are those other homes for some unknown reason that don't present their features & benefits quite so well to potential purchasers and this is where good agents have the skill & ability to expose them to a broad audience.

The August median time period to sell in Palmerston North was just 20 Days and demand for good real estate continues to increase.

Good agents are an investment in all markets and will always achieve a premium in that given market.

Barry McKean

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